Over 1.8 Million people are waiting for Mental Health support in the UK

Mental Health issues cost the UK economy £117.9 billion annually

The Real Cost of Waiting

80%

Report their Mental Health worsened whilst waiting for support

41%

Denied support from services due to their symptoms not being severe enough

10%

Waiting over a year for the help they desperately need

These aren't just statistics—they represent millions of people struggling, deteriorating, and feeling abandoned by a system meant to support them. Behind every number is someone slipping through the cracks.^[2]^[3]

The Economic Impact of Mental Health

Mental Health issues cost the UK economy £117.9 billion annually—equivalent to 5% of GDP. With 10.3 million recorded instances of mental ill health over just one year, the impact is profound, with depression being one of the top three causes of disability in the UK.^[5]

Why Current Solutions Are Failing

The Mental Health Waiting Game

While official figures claim nearly 90% of people are seen within 6 weeks, the reality is far more troubling. The first appointment is usually just an assessment, not therapy. In two-thirds of areas, people wait more than twice as long for actual treatment to begin, with 1 in 10 waiting over a year for help.^[1]

One-size doesn't fit all

CBT is often the only option offered through IAPT services. For many, it doesn't address deeper, complex roots of distress. Clients describe it as too focused on surface-level thoughts rather than emotional wounds.

A negative experience with CBT can cause people to give up on therapy altogether—thinking "therapy isn't for me" when they might thrive with approaches like Internal Family Systems or Transactional Analysis that offer alternative healing paths.^[4]

Therapy in a Cost of Living Crisis

60%

of therapists report clients cutting back on sessions due to money worries

48%

of clients cancel therapy altogether due to income constraints

As the cost of living crisis deepens, therapy is becoming a luxury many simply can't afford. People are pulling back from the very things that support their mental wellbeing—creating a dangerous cycle of deteriorating health and diminishing support.^[3]

Our Solution

Support, When You Need It

Simulated therapy sessions offer relief when you need it and an opportunity to explore which approach you prefer

CBT (Cognitive Behavioural Therapy)

Structured tools to challenge negative thinking patterns and develop practical coping strategies for everyday challenges.

PCT (Person-Centered Therapy)

A supportive space focused on validation, where your emotions and experiences are acknowledged in a non-judgmental environment.

TA (Transactional Analysis)

Deep dives into your inner conflicts and patterns, exploring how past experiences shape present behaviours and relationships.

IFS (Internal Family Systems)

Recognising how different aspects of yourself interact. Listening to body signals, releasing stuck energy and restoring balance.

Our solution allows people to..

access a safe space to process emotions and thoughts at a time that best suits them. By prioritising self-care in real time, people can better manage their Mental Health, preventing small issues from escalating into bigger problems that affect both themselves, their family and the wider community.

Get immediate support 24/7
Explore different therapies for psychological relief
Take back ownership of your Mental Health

Support, when you need it. Every time.

References

Jayaraajan K, Sivananthan A, Koomson A, Ahmad A, Haque M, Hussain M. The use of digital solutions in alleviating the burden of IAPT's waiting times. J Rehabil Sci. 2022;33(1_suppl). doi: 10.3233/JRS-227033. Available from: https://doi.org/10.3233/JRS-227033
New survey reveals stark impact of NHS mental health treatment waiting times. Rethink.org. 2024. Available from: https://www.rethink.org/news-and-stories/media-centre/2024/06/new-survey-reveals-stark-impact-of-nhs-mental-health-treatment-waiting-times/
Mind responds to ONS report on the impact of NHS Talking Therapies on employment status. Mind.org.uk. 2024. Available from: https://www.mind.org.uk/news-campaigns/news/mind-responds-to-ons-report-on-the-impact-of-nhs-talking-therapies-on-employment-status/
Omylinska-Thurston J, McMeekin A, Walton PD, Proctor G. Clients' perceptions of unhelpful factors in CBT in IAPT serving a deprived area of the UK. Couns Psychother Res. 2019;19(3):321–330. doi: 10.1002/capr.12249. Available from: https://doi.org/10.1002/capr.12249
Mental health problems cost UK economy at least £118 billion a year - new research. LSE.ac.uk. 2022. Available from: https://www.lse.ac.uk/News/Latest-news-from-LSE/2022/c-Mar-22/Mental-health-problems-cost-UK-economy-at-least-118-billion-a-year-new-research